today's features

don’t sell to clients, attract them

woman points to laptop to explain something to a female client

demonstrate how your value meets their needs.

by martin bissett
business development on a budget

it’s about time to realize that value is not about time.

more by martin bissett
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

 

when i look back on the research that has been conducted by various groups as to the biggest obstacles accounting firms cite to growing their practice,

  • 50 percent said creating opportunities,
  • 25 percent said knowing how to close deals
  • and the remainder said having self-confidence in presenting, and then being able to positively differentiate from their competition.

let’s not sell, let’s attract.
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webinar: irs tightens crypto reporting as 1099-da comes online

new irs form 1099-da raises the stakes for compliance—and tax professionals are racing to prepare. 

by center for accounting transformation

cryptocurrency has evolved from a niche curiosity to a mainstream economic force — and u.s. tax authorities are finally catching up. 

as digital assets, such as bitcoin, ethereum, nfts, and stablecoins, become common investment choices for individuals and businesses alike, the irs has quietly but significantly overhauled how crypto income must be reported and taxed. however, despite these changes, many taxpayers still fail to comply, and tax professionals are scrambling to keep up. 

webinar: nuts & bolts of cryptocurrency taxation & 1099-das | jan. 27 |1 p.m. et | 2 cpe

that’s the backdrop for “nuts & bolts of cryptocurrency taxation & 1099-das,” a live 2-hour webinar scheduled for jan. 27, which will provide accountants and tax advisors with a practical roadmap to navigate this rapidly evolving terrain.  read more →

oliver: build a biz that runs without you | the disruptors

“they get a check every month, and they don’t have to do any work.”

this is a preview. the complete 1-hour video episode, with commentary and transcript, is first available exclusively to pro members | go pro here
sponsored by the balanced millionaire: the advisor edition by dr. jackie meyer | see today’s special offer

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build a 7-figure firm in just 4 hours a week!

the disruptors
with liz farr

blake oliver noticed a consistent pattern with firm owners. the hardest part for them, it seems, just based on my conversations, is getting started and then building that initial team, creating that firm from scratch, going from zero to something is really, really, really difficult,” he explains.  

that “hardest part” echoes his own experience. 

more streaming:more streaming: daiber: use succession as a growth strategy | cannon: busy season is self-inflictedcarroll: when one person can break the firmrampe: build a roadmap even when the road’s not therechang: killing saly, one agent at a time | vanover: 5-star firms don’t bill by the hourkless: profit is a result. flourishing is the purpose | whitman: build culture on ‘progress,’ not change | shein: no pe? no m&a? no problem | hood and weber: time to riseproctor: turn dumb ideas into brilliant solutionscarter-gray: how 1 poor review strengthened the firm | hartman: upwork to “40 under 40” in 3 years |

goprocpa.com exclusively for pro members. log in here or 2022世界杯足球排名 today.

before he became known to the accounting world as the co-host of the accounting podcast and founder of earmark, oliver had his own firm. “i spent five years building a firm from scratch…going from zero to a million dollars in revenue in five years,” he says. because he was largely figuring it out on his own, the process was far harder than it needed to be 

his new book, “building a sustainable firm: strategies for the modern accounting practice,” distils the lessons he learned from talking to firm owners and from his own experiences into a blueprint for creating an accounting business that supports your team, your clients, and your own life.

“if you’re going to take the leap to go start your own firm…you should have something that you’re happy with at the end, he explains  

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outlook 2026: accountants brace for a rough economy

expect strong demand for tax planning, business advisory and bookkeeping cleanup work. 

by 卡塔尔世界杯常规比赛时间 research

the 卡塔尔世界杯常规比赛时间 busy season barometer indicates that tax and accounting leaders anticipate growth in their own firms, even as they prepare for anxious business clients, persistent inflation, and a policy environment that keeps planning on edge.

more busy season and 2026 outlook

busy season barometer: join the survey. get the results

about half of all accountants in the survey are bracing for a deteriorating economy, with a third expecting rosier scenarios, for a net negative 17.2 percentage points. for small and mid-sized businesses, accountants are at a negative 9.3 points.

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outlook 2026: the painful paradigm shift in staff pay and hiring

pivoting with the paradigm: staff salaries are rising sharply even as job growth plateaus.

new jobs data signal fundamental pivot for accounting firms.

by 卡塔尔世界杯常规比赛时间 research

the year 2026 may be long remembered as the paradigm-shifting moment when accounting firms were forced to pivot everything from their business models to their budgets.

more outlook 2026, pay, hiring

the reason: salary and pay increases are accelerating even as hiring momentum stalls.

going into 2026, labor costs have been cleaved from labor supply. the new, structurally higher staffing line is forcing firms to rewrite their budgets as well as business models.

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