new survey results: accountants face stiff client resistance to cloud accounting apps

cloud adoption likelihood
likelihood of adopting cloud accounting

smbs say cloud accounting is the last thing they want.

accountants are encountering extraordinary difficulties in getting their small- and mid-size business clients to adopt cloud computing, according to new research findings made available first to 卡塔尔世界杯常规比赛时间.

accounting is the last operation small business wants to update. everything else comes first, according to software advice, austin, texas-based accounting technology reviews company.

key findings:

  1. over half of respondents express moderate to high levels of confidence in cloud-based accounting solutions, with 32 percent indicating “moderate” confidence.
  2. with 5 percent already using cloud accounting, only 16 percent more are likely to move ahead anytime soon.
  3. the top concern with cloud-based accounting, cited by 46 percent of small business owners, is security. cost and training were other key concerns. read more →

10 (nearly) painless ways to keep up to date with technology

ed mendlowitz cpa the practice doctor q and a
click here to send ed your questions

by ed mendlowitz
the 卡塔尔世界杯常规比赛时间 practice doctor

question: i have a small firm and i’m overwhelmed with all the new technology things i’m hearing about. how can i keep up to date?

response: i personally am astounded at what is out there. it is way beyond me.

related survey results: how accountants keep up with tech trends

here are 10 ways you can stay ahead of the curve: read more →

new tech tools for the 24/7 accounting firm

hthe virtual workplace has arrived. and it’s paying off.

by roman h. kepczyk
quantum of paperless

one of the key components in optimizing firm production is providing the capability for firm personnel to work from anyplace, at any time, at their own convenience.

so give your people access to the resources needed whenever and wherever they are. they will get more work done in less time. here’s how.

read more →

the 7 fundamentals of getting clients with social media

h…but only if you’ve done everything else first.

by sandi smith leyva the accountant’s accelerator 

it’s likely your friends and peers are urging you to get on the social media bandwagon. hearing about social media is unavoidable these days. we have many clients who feel stressed about the whole topic. the stress or guilt comes in when they don’t really want to do it but their friends keep urging them to.

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free introductory white paper: 10 keys to doubling your revenue

more on small-firm growth strategies: 5 ways to attract higher-quality clients   |   6 biz dev metrics accountants should measure  |  5 areas to improve client acquisition success  |  are accountants newsworthy? you bet!  |  when accountants don’t know they don’t know  |  seven hot lead generation methods for accountants   |  what stage of business are you in?  |  8 essential ingredients for your new client welcome kit  |  4 ways small firms can surpass larger firms  |   rebuttal: the 3 most unused marketing methods for accountants

i like to take a contrarian view with social media: i believe it’s not a cost-effective marketing tool for a majority of accountants. nevertheless, there are some very important exceptions where it can pay off big. here are some ideas just in case you can’t resist getting started in social media.

read more →