survey

software cfos expect cloud computing to drive their industry’s growth

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leaving the recession behind with new hiring.

software company ceos and cfos say in a new survey that cloud computing and software-as-a-service will drive spending in their industry over the next 12 months.

the survey also finds most expect their company’s business will grow by at least 20 percent in 2011 and that hiring will increase significantly. the software ceo/cfo outlook 2011 study was conducted by sand hill group and underwritten by adaptive planning and intacct.

other key findings include: read more →

36% of clients are dissatisfied and already shopping for another accounting firm

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clients seek broader array of services

cch accounting firm client survey 2010 cvr 150w
click for instant download (pdf, 24 pages)

via cch

few concerns weigh more on the minds of accountants than the desire to satisfy, and retain, clients. as cpa firms look to build client loyalty and grow profitability, a new cch nationwide survey – the 2010 cch accounting firm client survey – pinpoints what’s most important to keeping accounting firm clients, and why they leave. the independent survey commissioned by cch, a wolters kluwer business, was issued to accounting firm clients including individuals and small, mid-size and large businesses.

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