stop thinking like a cpa and start building a growth machine

the four keys driving expansion at middletonraines.

editor’s note: in this first-person account, one of the profession’s most dynamic managing partners shares some of the methods behind his firm’s recent successes.

wesley middleton
middleton

by wesley middleton, cpa
managing partner, middletonraines + zapata llp

as the managing partner of a firm of 37 people, i have felt protective of the strategies we are employing to be successful. i think that is the cpa in me. we will have almost doubled in year two of our firm over year one at the end of this calendar year. how have we done that? by not selling, marketing or managing like a cpa.  read more →

four must-do’s for outstanding client retention

what to do when every client is in play. by bruce w. marcus independent studies, including those from 卡塔尔世界杯常规比赛时间, show that a large percentage of accounting clients are dissatisfied with the levels of service from their accountants. good work … continued