strategy

radical pricing fixes cash flow problems

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you’re in the money, year round.

boomby jody padar
the radical cpa

the best part about value pricing and fixed pricing is cash flow.

from a customer perspective, customers like knowing what they’re going to pay up front. they like having a monthly payment over an annual fee. they will buy the payment over the car.

more on radicalism: keep scope creep and seep from hurting bottom line | the radical approach to bundling services | the radical approach to pricing | a radical close look at value pricing | let’s get radical about content | each social channel has a language | how social media transforms firms to their core | 10 radical steps into the cloud | six competitive advantages for the radical cpa | the market is moving toward the radicals | 5 radical transparencies; are you ready? | going radical: the 4 tenets of a ‘new firm’ | the first 3 questions i should have asked before starting my own practice

for instance, $6,000 is hard for them to think about but you if tell them $500 a month, that’s instantly more affordable. it’s psychology. customers know the costs and expectations up front.

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keep scope creep and seep from hurting bottom line

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bonus: a new breed of engagement letter.

by jody padar
the radical cpa

scope creep generally takes the form of new services being added once the project has started. typically, these are not properly reviewed and the team is expected to deliver them with the same resources and in the same time as the original scope.

the opposite of scope creep is scope seep. this is when the accountant or team volunteers to do extra work and take on extra requirements and issues. now of course the customer will never turn down “free help” and when this is done over and over, the customers quickly assume all of their issues they vaguely speak to you about are included in the price.

more on radicalism: the radical approach to bundling services | the radical approach to pricing | a radical close look at value pricing | get radical about pricing | six competitive advantages for the radical cpa | the market is moving toward the radicals | 5 radical transparencies; are you ready?

goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

because we’re afraid or not used to confronting uncomfortable subjects (ahem, pricing), too often we let them change a part of our project management. we really need to get solid on what a change request is and make sure that when change requests are implemented, that the required pricing comes with it.

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who should participate in a retreat?

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overhead view of five businesspeople discussing something at a table with an open laptop nearbyinclude the relevant folks – but no more than 15 unless you plan on breakout groups.

by marc rosenberg
cpa firm retreats

what to discuss at a retreat is important, but so is who will be doing that discussing.

firms naturally tend to limit participation to key people – the partners, plus professional staff such as the coo, firm administrator, marketing director and hr director – so that sensitive and confidential issues are more easily discussed. also, keeping the group small lends itself to better group participation and more fruitful discussions.

more on retreats: retreat logistics: how long, what kind? | what should cpa firms discuss at retreats? | why do cpa firms conduct retreats?

on the other hand, there are benefits to involving others in the firm beyond the key people… if the objectives include five key items:
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the radical approach to bundling services

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package your knowledge, and don’t forget client personality.

by jody padar
the radical cpa

how do you take that tax planning, that small business exper­tise or whatever insight it is that you own and package it so it’s similar to a product? that’s what the next generation of firms has figured out how to do.

i started doing this pre-cloud. i had to figure out a way to keep my customers engaged with me all year without doing book­keeping because i didn’t want to do bookkeeping. i productized my year-round tax services.

more getting radical: the radical approach to pricing | a radical close look at value pricing | get radical about pricing | let’s get radical about content | each social channel has a language | get ready for radical transparency | 5 radical ways to be social and strategic | how i got started being social | how social media transforms firms to their core | six competitive advantages for the radical cpa | radical tenet #1: embrace the cloud | radical customers are on their way | 5 radical transparencies; are you ready? | 4 questions radical firms must face | being radical is all about your customer | being radical starts with being the change | why start being radical now? | going radical: the 4 tenets of a ‘new firm’ | why should cpas be radical? | the roots of ‘radical’ cpas

goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

i also took every piece of work i could take outside of tax season and separated it from the tax return. we do the work outside of tax season and charge for it as a separately stated item. today, so many firms are still doing accounting cleanup work that can be done outside of tax season in tax season and they’re not charging for it separately. i’ve heard firm leaders say, “oh, that’s part of doing a tax return.” no, it’s not. getting accurate books before you do a tax return should be priced and completed outside of tax season. it shouldn’t clog up your firm in march.

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the radical approach to pricing

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calculator in shopping cartbonus checklist: the 3 prices you need to set.

by jody padar
the radical cpa

you should know your relative costs and assumptions to value. when i say, “know your cost,” you’re not going to know every freaking minute that it takes to do something. but you should know approximately what the accounting file is like.

when you’re thinking about pricing your cleanup work with either a cloud-based product or let’s say you’re not even in the cloud, you should have already done a diag­nostic on that quickbooks file or whatever accounting software the prospect is using.

more on radicalism: a radical close look at value pricing | let’s get radical about content | each social channel has a language | get ready for radical transparency | 5 radical ways to be social and strategic | how social media transforms firms to their core | 10 radical steps into the cloud | six competitive advantages for the radical cpa | radical customers are on their way | the market is moving toward the radicals | 5 radical transparencies; are you ready? | being radical is all about your customer | being radical starts with being the change | why should cpas be radical? | the roots of ‘radical’ cpas

you also should analyze the five traits of their financial personality:

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