innovation

the radical cpa: always changing

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chalkboard reading "free thinkers wanted"how did we get here and where are we going?

by jody padar
the radical cpa

people always ask me why “radical”? isn’t it a charged word?

what’s so radical about me?

more on radicalism: the four factors for fixed pricing | clients buy solutions, not time | narrow your social focus | how to measure social business… and why | 6 ways the cloud helps cpa firms | you’re already a consultant
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

when i talk about radical, it’s not so much about me, but about my beliefs and actions.
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the four factors for fixed pricing

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price targetplus 5 reasons not to manage employees by timesheet.

by jody padar
the radical cpa

ron baker and ed kless of the verasage institute are the hands-down experts on value pricing. they do a phenomenal job of explaining how it works and why you shouldn’t track time.

more on radicalism: clients buy solutions, not time | how to leverage social media | why transparency matters to clients | how to become a social business | the cloud is your starting point | why transparency matters in the ‘new firm’ | 10 questions to prepare for radical change | radical firms embrace 4 values
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

i’ve done it for the last nine years and i absolutely love it. i would never go back to time and billing.
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clients buy solutions, not time

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hand building word "solution" with letter blocksplus 4 notes about client phone calls.

by jody padar
the radical cpa

“forget about pricing and think about what people buy.”

more on radicalism: how to leverage social media | target content to consumers, not industry | social + strategy = success | make the cloud work for you | 5 ways to capitalize on trends | embrace disruption | new thinking brings new results | 10 questions to prepare for radical change | who’s your competition? everyone | how the ‘new firm’ was born | radical firms embrace 4 values | radical or complacent? you choose | 3 questions to ask if you dare
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

customers are not buying our time. they may be buying our expertise. but they’re really buying a solution to their problem.
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how to leverage social media

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man showing woman something on laptop computermake use of all your connections.

by jody padar
the radical cpa

social media is great for connecting with clients and prospects, but it also makes it easier to get published in the real media and that will give you the collateral for marketing.

more on radicalism: target content to consumers, not industry | narrow your social focus | how to measure social business… and why | 6 ways the cloud helps cpa firms | you’re already a consultant | new thinking brings new results | how the ‘new firm’ was born
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

i’ve been quoted in entrepreneur, forbes and inc. that’s priceless! that’s what i call return on attention.
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target content to consumers, not industry

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dart on a target on a mobile phonecontent is king and context is queen.

by jody padar
the radical cpa

most professionals speak and/or tweet above their audience. they don’t realize whom they’re talking to.

more on radicalism:narrow your social focus | why transparency matters to clients | how to become a social business | the cloud is your starting point | 10 questions to prepare for radical change | radical firms embrace 4 values | radical or complacent? you choose

goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

when you’re producing content, it has to be driven at the consumer level, not at the “other professional” level.

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