bissett bullet: take charge
today’s bissett bullet: “the reason that accounting professionals don’t close deals in a timely manner is that they leave it to the prospect.”
by martin bissett
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bissett bullets
bissett bullet: change is an internal factor
today’s bissett bullet: “when an accounting firm wants to achieve positive change, we need to understand that the ‘change agents’ are in the firm already.”
by martin bissett
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bissett bullet: identify your outcomes
today’s bissett bullet: “clients employ accounting firms to deliver outcomes, not services, whether that be basic compliance or far more aspirational goals.”
by martin bissett
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bissett bullet: just listen
today’s bissett bullet: “the less time we take telling our potential clients about what we do, the more time we have to learn about them.”
by martin bissett
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bissett bullet: don’t just talk the talk, walk the walk
today’s bissett bullet: “if you’re a business owner in need of an accountant and an advisor, you’re probably hoping those are one and the same person.”
by martin bissett
see more bissett bullets here