today's features
pricing, fees & billing rates

the three-step formula for setting your monthly fee

hand moving triangle along beam to indicate balance between price and value

how to create price packages.

by jody padar
radical pricing – by the radical cpa

packages are the first step toward productizing your services. your packages define your services as discrete offerings with defined parameters around what they include and what’s excluded.

more by jody padar
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

the secret sauce to creating a fixed price package with a value add consists of combining several variables:

deliverables + client persona = well-priced packages

client-specific price point + market price point = well-priced packages

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marketing & sales

the four steps of the personal marketing process

remember we’re in a service business.

by august aquila
max: maximize productivity, profitability and client retention

most new business comes about because of personal marketing efforts. there is a process that your personal marketing efforts need to follow.

more by august j. aquila
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

 

in fact, the only way you will get different results is to change your current marketing process. let’s look at the four steps in the personal marketing process. read more →

management

five simple controls to prevent fraud

businessman holding up magnifying glass

strengthen your processes and your deterrence.

by ed mendlowitz
77 ways to wow!

i’ve talked about fraud in not-for-profits, but it is also a serious issue for business firms. here are some cash fraud scenarios and prevention techniques that can apply to all types of organizations.

more by ed mendlowitz
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

scenario: one employee who is responsible for, or has access to, the handling, recording and mailing of cash disbursements creates a non-existing vendor who sends the company invoices, which are paid.
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featured video

brown: employer brands talk | move like this

real employee stories, not polished slogans, are winning the war for talent.

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move like this
with bonnie buol ruszczyk
for 卡塔尔世界杯常规比赛时间

in this episode of move like this, host bonnie ruszczyk sits down with rob brown, founder and host of accounting voices and previous host of accounting influencers, to talk about what’s really driving change in the accounting profession.

speaking from the uk with deep experience across the u.s. and global markets, brown shares what he’s seeing in firms of all sizes: pressure from talent shortages, shifting expectations from younger professionals, and the growing importance of a strong employer brand rooted in real stories, not slogans. 

more move

brown starts by outlining three major workplace trends. 
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mergers & acquisitions

eight questions for assessing merger compatibility

overhead view of people solving a large jigsaw puzzle

plus 23 issues to negotiate.

by marc rosenberg
the rosenberg practice management library

these questions can be explored via interviews or group sessions. but they are all great questions that will give insight into each firm’s culture and personality.

more by marc rosenberg
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

 

  1. why do the firms really want to merge? after the merger, will the firms have the commitment and wherewithal to realize their expectations? acid test: if some of the main reasons for doing the merger are clearly not realized 12 months later, which issues and failures would make you the most upset and frustrated?
  2. how would the new firm be better than the sum of the two individual firms?

read more →