today's features

werner: avoid tax surprises for clients | quick tax tip

unexpected tax bills erode trust fast. most are preventable—if cpas spot the warning signs early enough.

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quick tax tip
with art werner
cpe today

surprise tax bills remain one of the most common—and avoidable—sources of client frustration. in most cases, the issue isn’t aggressive planning gone wrong, but passive assumptions left unchecked throughout the year.

tax attorney art werner, jd, points to predictable triggers: income that rises while withholding stays flat, investment activity that isn’t incorporated into estimates, and planning decisions made without coordination across the return.

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variable income is a frequent culprit. bonuses, equity compensation, retirement withdrawals, and side-business earnings can easily push clients into higher brackets or trigger phaseouts.

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how private equity created $200 billion in new riches for cpas

the math is simple, even if the implications are not.

by 卡塔尔世界杯常规比赛时间

for decades, the value of a cpa firm was constrained by one simple fact: partners had to buy each other out with their own money. that reality imposed discipline, but it also capped valuation. firms were priced to be affordable, not aspirational.

that changed when private equity arrived.

more private equity

over the past five years, private equity funding has fundamentally altered how cpa firms are valued — not by changing what firms do, but by changing how the market prices scale, recurring revenue and growth potential. the result has been a sharp, uneven reset in firm values, with some practices worth 2 to 4 times what similar firms would have commanded just a few years earlier.

before private equity entered the market, the top 500 cpa firms, which generate roughly $146 billion in annual net revenue, would have been valued at roughly $170 billion using traditional pricing norms. applying today’s private-equity-driven revenue multiples implies a total enterprise value of more than $400 billion — a valuation reset of more than $200 billion without any change in underlying revenue. even the smallest firms may rise with the tide. the 500th largest firm runs about $6 million a year.

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visibility is the new accounting authority | accounting voices

reputation now grows through clarity and communication, not tenure.

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accounting voices
with rob brown

after two episodes dissecting the big four’s ai arms race, the final chapter of the mini-series turns the lens inward. this episode of accounting voices makes the case that staying competitive in an automated profession has less to do with budgets and bots — and everything to do with judgment, visibility, and trust.

ai has changed what clients and employers value. hours and output no longer differentiate. clarity, confidence, and credibility do.

in accounting, reputation once followed hierarchy. today, it follows visibility.

when a client, prospect, or employer searches your name, they are not just checking credentials. they are looking for proof of thinking. insight. perspective. signals that you understand what the numbers mean — and when they should be questioned.

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want better clients? raise your rates

portrait of loren fogelman
fogelman
loren fogelman, founder of business success solution, is an expert in pricing strategy and sales for accounting firms. a sought-after keynote speaker, she is continually listed among america’s top-ranked business coaches.

your fees send a message about your firm.

by loren fogelman
the holistic guide to wealth management

setting your fees appropriately is one of the primary challenges that accounting professionals face. according to mckinsey, 80 to 90 percent of services are priced too low. throughout my career, i too have found that most firm owners don’t know how much to charge for their services – and too often they undercharge.

more rory henry and the holistic guide to wealth management
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many firm owners tell me that setting fees can feel like tiptoeing through a pricing minefield. and pricing shouldn’t be taken lightly. this is especially true for wealth management services. the prices you set today will impact your firm’s profit margin as well as your growth for years to come.
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use workflow apps to pump up profits

you’ve been reinventing the wheel. why?

by jody grunden
building the virtual cfo firm in the cloud

as a business grows, it becomes necessary to systemize the processes in order to increase the team’s efficiency and deliver a consistent experience for clients.

more by jody grunden
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one of the challenges that comes with creating systems can be getting every team member on board with the process you want to put in place. for example, joe may have one way of doing things, while karen does them another way and susie yet another.

creating a system will likely require all of them to make some changes in their own day-to-day workflows.
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