small firms may have the biggest advantage in 2026 | arc
less legacy infrastructure could mean faster adoption and outsized opportunity.
accounting arc
with liz mason, byron patrick, and donny shimamoto
special
cracking the code of modern cas: a new era begins
what’s next for cas
by hitendra patil
change fails in silence | move like this
firms that treat communication as strategy—not admin—move faster, scale smarter, and keep trust intact.
this is a preview. the complete 1-hour video episode, with commentary and transcript, is first available exclusively to pro members | go pro here
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move like this
with bonnie buol ruszczyk
for 卡塔尔世界杯常规比赛时间
on this episode of move like this, host bonnie buol ruszczyk explores a deceptively simple question with alice grey harrison, founder of agh consulting: why do so many firm transformations stall—not because of strategy, but because of communication?
with more than 30 years of experience in strategic communications and change management within the accounting profession, harrison has seen firms navigate mergers, private equity investments, leadership transitions, system implementations, and cultural shifts.
the difference between momentum and misery, she argues, is rarely technical. it’s human.
more move
her core insight is that culture becomes a growth engine only when people understand how their work connects to the firm’s mission, vision, and values. that clarity unlocks what she calls “discretionary energy”—the extra effort people put in when they believe in the firm’s direction. read more →
want to merge? how to make your accounting firm more attractive
plus thirteen questions to ask.
by marc rosenberg
cpa firm mergers: your complete guide
the smaller firm in a proposed merger should make an objective, realistic assessment as to whether or not merging upward is a good business decision.
more by marc rosenberg
exclusively for pro members. log in here or 2022世界杯足球排名 today.
every small firm evaluating the feasibility of merging should consider these questions in as much depth as possible:
follow the laws of client attraction
whose needs are you focused on?
by martin bissett
business development on a budget
let’s start with two simple definitions to avoid any confusion:
- the purpose of marketing is to create the opportunity.
- the purpose of business development (sales) is to convert that opportunity into a paying client.
more by martin bissett
exclusively for pro members. log in here or 2022世界杯足球排名 today.
when we meet with prospective clients – and i say this as someone who has sat in on many hundreds of meetings of this nature – we rarely give potential clients a reason to buy from us that they care about.
read more →