looking for younger, newer, larger clients? only about 12% of small business are on twitter, but one in five of those report having made a purchase decision using twitter — a hit ratio that’s hard to ignore. so, who exactly … continued
will xero give quickbooks a run for it’s money? cpa jason blumer of blumer cpas thinks so. here he evangelizes for xero, a small-business cloud-based accounting solution from new zealand, and for “social” accounting. more about jason blumer on cpa … continued
from the accounting office management & administration report via texas society of cpas.
attracting and retaining clients has taken on new importance for cpas whose firms have taken a hit in the last few years.
linkedin leads with 76% of firms involved. via aam a new study by the association for accounting marketing finds that approximately 60% of the firms surveyed are participating in social media and 43% have written social media policies to guide … continued
how social media marketing strategies can level the playing field for small firms and career-minded professionals. by rick telberg facebook, linkedin and twitter are ushering in a new age of opportunity for tax, accounting and finance professionals, but only if … continued
accountants shun facebook and twitter. linkedin has established itself as “the premier social networking site” for tax, accounting and finance professionals, according to a new study by a veteran of the cpa profession. and well over three in four professionals … continued
think virtual networking. by lisa tierney tierney coaching & consulting establishing a presence on facebook, twitter, and linkedin is more about social marketing than sales. if you have a business, you should have a facebook page. you should be linkedin. … continued
social media’s not for you. or is it? by janet kyle altman “why is your cpa firm on facebook?” i get asked all the time. “why would a cpa firm be twittering, or blogging, or posting videos on youtube?” this … continued
how to get a job: 73% use linkedin. nearly three-quarters, or 72%, of finance and accounting professionals have a social media account and use it primarily to connect with friends and family via facebook, according to the a new mergis … continued
networking moves to social media. empowered by technology and concerned about costs, tax and accounting firms are rushing into digital marketing in unprecedented numbers, according to a new 卡塔尔世界杯常规比赛时间 survey. the “卡塔尔世界杯常规比赛时间 marketing and business development trends survey” … continued
answering the question: “what can twitter do for you?” lisa barone at outspoken media, inc. says small businesses like accounting firms can use twitter as a way “to find new leads, build relationships, and as an overall way to cost … continued
if you ignore it, will it go away? the answer, of course, is an emphatic “no!” but that’s the wrong question. “the right question is, how can we harness the power of these new, mostly free tools to help us … continued
thought leadership marketing moves to social vehicles. consulting firms are ramping up spending on social media to drive thought-leadership marketing strategies, according to a research report by the bloom group, blisspr and the association of management consulting firms, which carries … continued