some 64% of cpas say one of the chief benefits of value pricing is “transparency.” (aicpa)
automation is a key part of the process.
by 卡塔尔世界杯常规比赛时间
matching pricing (what an accounting firm figures it can charge) with value (what a client things a service is worth) is always a challenge. a firm may think its capability in compliance is worth a lot, but if the client has nothing to comply with, it puts no value on compliance services.
armed with the latest technologies, accountants can do more than ever – faster, better, and cheaper. but too many accountants are missing the biggest opportunity that technology creates, according to judy trepeck, long a leading figure in the profession.
in her conversation with steven sacks, trepeck, currently senior vice president for customized training at the michigan state cpa society, outlines how cpas can go beyond basic accounting to provide more value-added services. it requires experience, talent, ambition, and, maybe most of all, intuition.
^ click to play the podcast
trepeck provides a framework for any accountant to add advisory services to their menu of offerings.
some of the key takeaways and the full transcript:
i use the word “equitable” because i have charged three completely different fees for the same result. “equitable” refers to the value delivered and charged to the client. but it’s not “equivalent.” and the difference can determine your pricing strategies.
with many accountants now working in uncharted waters helping clients get through the covid-19 crisis, the pricing question is especially important. read more →