what partnership gets you (and doesn’t)

now or later keys shows delay deadlines and urgencyalso: the eligibility, costs, obligations and benefits of partnership.

by marc rosenberg

sometimes partners ask for more than they reasonably should expect. here’s a rundown of what a partner is and is not entitled to:

more on partnership: equity vs. non-equity partners | new partner vs. manager: what’s the difference? | research results: how firms pay new partners | keys to bringing in new partners

 

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a partner is entitled to:
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paying part-time, work-at-home partners

woman smiling with boy with backpackhow to handle perks, vesting and other issues.

by marc rosenberg
partner comp: art & science

among the unique partner compensation issues that arise at cpa firms are when partners choose to work part time.

more on partner compensation: how to pay non-equity partners | 3 rules for promotion to partner | should the mp be the highest paid partner? | integrating partner comp with strategic planning | partner pay: the declining importance of book of business | 3 non-performance-based comp systems | 3 subjective compensation systems | partner compensation 101 | how partners view compensation: it’s not all about the money

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the following chart summarizes how firms compensate two major types of part-time partners:
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cpa firm partners: equity vs. non-equity

apple and orange on a seesawand why you might need both.

by marc rosenberg
how to bring in new partners

there are reasons to have both equity and non-equity partners.

more on partnership: new partner vs. manager: what’s the difference? | 23 key provisions in a partner buyout | what does buy-in buy? | how to structure partner buy-in

browse all at partnerinsider.com

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let’s run down both and then look at a comparison.

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new partner vs. manager: what’s the difference?

smiling black businesswomanjob description: duties, voting, and non-solicitation.

by marc rosenberg

how are the duties and responsibilities of a new partner different from those of a manager?

more on partnership: 23 key provisions in a partner buyout | buyout: the flip side of buying in | research results: how firms pay new partners | what does buy-in buy? | how to structure partner buy-in | keys to bringing in new partners

 

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this is one of the grayest areas in bringing in new partners. common sense must prevail.
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3 rules for promotion to partner

pocket moneyreward them, don’t discourage them.

by marc rosenberg
partner comp: art & science

three general philosophies should apply for all partner promotions:

more on partner compensation: the 8 basics for data-based partner performance evaluations | 5 types of partner evaluations | how large and small firms allocate income | partner pay: recapping the compensation systems | 5 other systems for paying partners | why firms use partner comp formulas

 

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  • getting promoted in any business should be celebrated. in cpa firms, the promotion to partner is a career-making event, deserving of a nice promotion raise. a common range is 10-15 percent in the first year.

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are you driving your best partners crazy?

businessman holding two papers with happy and angry face each on themthe best firms know another way

by august aquila

professionals loathe anything bureaucratic. but we know of many firms who ask their partners to account, in detail, for every minute of their time.

more on leadership:work together better in 11 steps | drop politics, be accountable | what makes a successful strategic plan? | innovate or die | partners love, hate leadership | 8 ways leaders destroy firms | how to combine two firms after merger: carefully

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to ask high-need-for-achievement professionals at the top of their field to provide what, to them, is bureaucratic data immediately implies a complete lack of trust and respect for their expertise and their position. it is simply a motivational disaster, which distances the partners from the firm. partners know that they have to account for their time but we know too many firms that, often at the behest of the finance function, ask for a level of specificity that drives the partners to distraction.
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23 key provisions in a partner buyout

handshake-1388361357w8dh9-150x150vesting, notice, clawback and other points to ponder.

by marc rosenberg
how to bring in new partners

in determining buyout, i have discussed several key points, such as:

more on partnership: buyout: the flip side of buying in | research results: how firms pay new partners | what does buy-in buy? | how to structure partner buy-in | keys to bringing in new partners

  • will the buyout be limited to capital only or will it include a goodwill provision? (ninety-five percent of all firms with retirement plans pay both.)
  • how will the goodwill be valued? the average goodwill valuation is roughly 80 percent of fees, although there are still many firms at 100 percent and many firms well below 80 percent.
  • how will an individual partner’s buyout amount be determined? two partner retirement benefit systems that you should consider are aav or average annual value, better described as “cumulative benefits,” and multiple of compensation, the most common method used by firms, especially those with six or more partners.

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why ‘walking together’ is so important

three partners, one male and two female, walking and smiling outside a buildingpartners must show a unified front.

by robert j. lees, august j. aquila and derek klyhn
creating the effective partnership

in our work with managing partners, we always talk about the importance of the partners “walking together,” of sharing that common vision.

more on leadership for pro members: 7 warning signs for your firm | the checks and balances your firm needs | don’t weed out the roses | back to basics: 25 ways to grow your practice | 3 ways to halt a poor leader | 8 questions that staff ask in a merger | 8 financial ducks to line up now

but if the partners are to share the vision, they have to play an active part in determining the firm’s direction – and, critically, how it’s going to get there.
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develop the partners you already have

seven businesspeople having discussion at tableare your expectations realistic?

by domenick j. esposito
8 steps to great

once you have attracted a new partner or a lateral, the next question is: “what do i need to do to develop my existing partners?”

more on strategic planning: 3 tools to boost your metrics | start with sound firm governance, economics | as tax season ends, strategic planning seasons begins | learning to ‘run with the big dogs’

here is where i find so many ceos, managing partners and other senior partners falling short.
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