an offer you can’t refuse? maybe… maybe not.

25 questions smaller firms must ask larger firms before merging.

by marc rosenberg
how to negotiate a cpa firm merger

it’s very likely that when a small firm considers merging upward with a much larger firm, the small firm will pretty much have to accept the terms offered by the larger firm.

in these cases, the “negotiations” take the form of the smaller firm simply learning what the merger terms are and deciding whether it can accept those terms. here are the 15 most important questions. read more →

16 questions before merging up

cat-and-goldfishby marc rosenberg

1. are there one or more partners at the larger firm who will be retiring in the next 5-10 years?

2. will the retirement obligation to one dominating partner be so large that the firm cannot afford the payments?

3. will the retirement of one or more key people in the next few years threaten the larger firm’s ability to maintain partner income levels? read more →

the 20-step cpa firm merger process

step 1: how to find the right candidate.

every merger is different, says marc rosenberg in how to negotiate a cpa firm merger. “it’s impossible to choreograph, from a to z, exactly how the process for all mergers will work.” in this 20-step roadmap, the milestones are laid out in the order they most commonly occur.  each twist and turn has its own perils. and they don’t necessarily come in the same order every time.

read more →

13 lucky keys to a successful merger

learning how to to ask all the right questions.

accounting firms combine for a reason, or not at all. in fact, firms may need many reasons to merge. making sure the merger discussions end in a successful deal requires hard work, some compromise and not a small amount of luck. according to marc rosenberg in how to negotiate a cpa firm merger, it shouldn’t start with “love at first sight.” but it must start with at least 13 ingredients necessary for success. read more →