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how to deliver authentic value

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female executive greeting coupleconsider it from the client’s perspective.

by steven e. sacks
the new fundamentals

do you ever wonder if events you attend have an air of authenticity around them or are they simply staged? what about the options offered on new cars or the latest and greatest upgrades to a tech gadget? is the hype greater than the actual product? is what is considered innovation really just an incremental change that competitors can duplicate, albeit with minor modifications?

more: what sets your firm apart … if anything? | why deadlines get missed | five reasons you’re not swot-ready | are you productive or just busy? | accounting is a profession, not an industry
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as for professional services firms, are they providing a unique service in a unique fashion? today, clients are looking at the cost of traditional audit and tax work. because they are commoditized services, the decision is price-driven, so lowballing becomes routine for firms.
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can the r&d tax credit be used to offset the amt?

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portrait of alex pak
pak

check four tests for qualified research.

by alex pak
source advisors

alex pak is a director in the los angeles, california office of source advisors.

the protecting americans from tax hikes (path) act of 2015 includes provisions that allow certain taxpayers to offset their amt liability with the r&d tax credit for taxable years beginning on or after jan. 1, 2016.

more: how the r&d tax credit has expanded over the years | the nine-point plan for handling §179d
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amt limitations

before the path act, amt restrictions prevented qualified companies from utilizing 100 percent of the r&d tax credit. the excess credits were often carried forward. today, small businesses can offset amt using the r&d tax credit for tax years beginning after dec. 31, 2015.
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thinking merger? first ask why.

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businesswoman walking up stairskeep your deal-breakers and must-haves to a minimum.

by marc rosenberg
cpa firm mergers: your complete guide

it’s important to understand the flow of the entire merger process. always start with the big picture before getting into the details.

more: why do you want to merge? be honest. | four reasons to fear a merger
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every merger has its unique aspects. it’s impossible to choreograph from a to z exactly how the process for each merger will work.

the steps in the process listed below appear in the order of how they commonly occur.
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the art of leadership, lesson one: strategy

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the “best” isn’t enough. “unique” is the secret ingredient.

in his new book, “leading from the edge – creating a standout, high-performing organization,” anthony zecca focuses on the type of leadership that accounting firms need to succeed in a future driven by seismic disruptors.  this is the first in a series of articles that will focus on key aspects of “edge leadership” and the challenges most accounting firm leaders (all leaders for that matter) are facing today. the next article will focus on “the art of leadership – empowerment”.  empowerment without accountability is like making ice without water – can’t be done.

by anthony zecca
leading from the edge

strategy: so much has been written about it and how to create it. harvard’s michael porter famously said strategy is best based on being unique, and not being the best.

more on the edge leader: is your team climbing the right wall? | how to build a standout team | competing for talent in a private-equity world | five keys to becoming a high-performing firm | assessing your firm | the 4 traits of great cpa leaders | why leaders must ensure clarity | incremental vs. exceptional success | do you lead or just manage? | managing vs. leading | is your leadership team at the edge? | 6 leadership challenges through covid and beyond | edge leaders share 7 strengths | leadership must drive culture | leading from the edge
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

sounds crazy but the following quote (slightly modified) is what i think aligns with how an edge leader will think about strategy:

“strategy starts with thinking the right way about competition. many managers (leaders) compete to be “the best”—but this is a dangerous mindset that leads to a destructive, zero-sum competition that no one can win. competing to be unique, on the other hand, is the basis of a sound business strategy…”

how many firms go through the annual ritual of budgeting and partner retreats that in the end, at best, create some tactics that might improve the firm’s results incrementally?  how many leaders at these firm retreats focus on tactics versus strategy?  how many leaders think that developing long-term strategies (3 to 5 years) is unproductive given the challenge of thinking about the future so far down the road?  finally, how many leaders, when strategy is discussed, focus on being the best versus being unique?

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the big issues in audit: frustration, inconsistency, and technology

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businessman pressing a "future" concept button

discussing audit transformation and innovations, one advisor said the field is ripe for technological solutions that allow team leaders to focus on advising clients and help team members streamline processes for automation.

by the center for accounting transformation
improvetheworld.net

in kicking off an inaugural meeting with audit industry experts, donny shimamoto, cpa, citp, cgma, asked the group, “what does the modern or leading-edge audit practice look like?”

related:  top issues: talent, time, and transformation

learn more about the center’s audit advisory board or view the center’s transformation courses.

the group, which met for the first time recently, is the center for accounting transformation’s audit advisory board. shimamoto, who created the center, brought together audit professionals with various backgrounds to help guide strategic direction, services, and program planning for the center, which helps professionals through the adoption and change required to step into the future of the accounting profession.

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