checklist: the 16 big responsibilities for any partner.
by marc rosenberg
when managers become new partners, they face numerous changes.
more: the 17 rules for making partner at a cpa firm | who shouldn’t be a partner? | nine reasons people are promoted to partner | how to make partner
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those include some things they’re entitled to … and not. read more →
we get measured on the small things – the good and the bad.
by ed mendlowitz
tax season opportunity guide
clients are our customers. they pay our salary and enable us to make good livings.
more: thorough vs. sloppy: is everyone on the same page? | four issues with ‘quick’ tax questions | 11 steps to better client tax instructions
do what you can to accommodate them and make them feel important – as important as they believe they are. read more →
they share six qualities.
by anthony glomski and russ alan prince
your $5-million high-net-worth practice
personal wealth creation coaching is a methodology we use with the wealthy, including the super-rich as well as select professionals. we start personal wealth creation coaching with clients by having them identify where they are today and where they want to be.
more: opportunities within covid-19 | clients who prefer obscurity | four steps of stress testing | the smart way to handle financial products | three types of family offices for the wealthy | virtual workshops guide clients through covid | thought leadership is more precious than ever
we find there is always a gap. by leveraging and increasing their networks while enhancing the depth of their business relationships, we show them how to close the gap.
read more →
71% plan to continue with their new ventures.
by 卡塔尔世界杯常规比赛时间
as the world bemoaned the cruelty and inconvenience of the covid-19 pandemic, a lot of entrepreneurs were making the best of times in the worst of times.
the result: a lot of new small businesses. and each one is an opportunity for an accountant.
more outlook & analysis: accountants critical of competitor price-cutting | are you under-pricing your client accounting services? | stop complaining and start innovating | five tough-love strategies for 2022 | survey: tech is the path to a better tax season | private equity at the gates | top 20 trends for the year ahead | sales & use tax costs are higher than anyone thought |
the pandemic years have seen a huge spike in not just covid-19 cases but new business creation, a breathtaking increase of 50 percent, according to a survey from zapier, the software automation company. it started just as existing businesses went into lockdown, and the trend isn’t stopping any more than the virus is.
read more →
your firm’s processes can set you apart.
by hitendra patil
the definitive success guide to client accounting services
if you were to define in three sentences how your firm is different, what would those three sentences be? write them down.
more: is it time to outsource? | your firm’s cas team: who and how many | two tech approaches to cas | when to start building your cas tech stack | stop derailing cas | show your priciest cas package first | your firm needs a cas champion
read those the next day and judge for yourself if your competitors can say the exact same three sentences to differentiate their firms. if yes, you will see why this is a significant challenge for your firm’s growth aspirations.
read more →
many say yes, but the facts say no.
by donny c. shimamoto
most accountants may feel as though they’re keeping up with the rapid changes in technology, but many may be fooling themselves.
more: automate busy season with apps you already use | can tax automation make the 2022 busy season less grueling? | non-cpa “cpa” firms? really? | covid-19 turns cpas into first responders | accountants: unleash your secret superpower | focus on cyber risk, not just security
a survey of more than 600 cpas just confirms the dichotomy i’ve seen many times. people say they are ready. but upon closer investigation, they haven’t taken the actions to ensure adoption of the new technologies and the business practices needed for transformation.
5 key points to keep in mind.
by ed mendlowitz
tax season opportunity guide
some people are micromanagers and anal with details. others are big-picture managers, letting details take care of themselves. neither is completely effective and both disciplines need to be balanced.
more: thorough vs. sloppy: is everyone on the same page? | four issues with ‘quick’ tax questions | when to pick up the phone this tax season | these five procedures will simplify your tax season | 11 steps to better client tax instructions | get your team ready for tax season | 12 ways to squeeze fun into tax season | 6 ways to get paid faster in tax season
there is a time for details and a time for big-picture thinking. when setting up procedures and processes it is essential that all details be considered and planned for. read more →
share knowledge, don’t hoard it.
by ira rosenbloom
running a cpa firm tax department may be a dream role for many professionals or a nightmare.
more: 10 ways to protect your best clients from your competitors | are you overthinking an m&a deal? | how to put the ‘success’ in succession | how covid-19 has changed succession planning | top 10 steps to maximizing profitability
if it is your dream or your responsibility, here are 10 imperatives to be a successful tax department director at a cpa firm. read more →
start with two easy steps.
by sandi smith
here’s a great spreadsheet exercise you can do to identify what i call “low-hanging fruit,” which means added revenue that will not take too much time or money to go after.
more: why your social media is a flop | the biggest seo secret of all: google business listings | beyond bookkeeping: five value-add service areas | beyond quickbooks: wowing your clients | five ways to get better clients
open excel, and start a worksheet from the sales numbers in your accounting system.
read more →
prepping for tax season: clients notice the little things.
by ed mendlowitz
tax season opportunity guide
don’t be sloppy. it gets noticed.
more: four issues with ‘quick’ tax questions | when to pick up the phone this tax season | these five procedures will simplify your tax season | 11 steps to better client tax instructions
sloppy work is always evident and usually incomplete. thorough work is careful and usually complete.
your path to higher net worth.
by anthony glomski and russ alan prince
your $5-million high-net-worth practice
we have presented the following equation:
conviction + process + expertise + the covid-19 crisis =
$5 million high-net-worth practice built quickly
more: clients who prefer obscurity | four steps of stress testing | the smart way to handle financial products | three types of family offices for the wealthy | virtual workshops guide clients through covid
so, let us review. working backward …
read more →
do they know?
by kristen rampe
we polled a group of senior associates recently and asked what they believed the top five expectations of their role were. that is, what do the partners of the firm expect these seniors to do all day? they were not given time to research answers from any company documents describing expectations of seniors, just a moment to jot down what they felt was most important.
more: rewarding partners for seniority: pros and cons | what if founders don’t want to buy each other out? | when cpa partner votes go wrong | why billing less may mean earning more | what smaller firms must do to become firms of the future | when managing partners can’t | don’t let exiting partners double dip | the 13 signs you have a partner problem
before reading further – what are your top five expectations of your senior associates?
write them down on a piece of paper or blank word doc and you can compare them to their responses below. looking at your list, how consistent would these expectations be across different partners or managers at your firm?
read more →
hint: it can solve more than your marketing needs.
by sandi leyva and jason holmes
influencer marketing has been around forever in retail marketing, but does it have a place in the accounting and tax profession? absolutely! here’s what most firms are missing out on when it comes to leveraging this profitable channel.
more: why your social media is a flop | the biggest seo secret of all: google business listings | beyond bookkeeping: five value-add service areas | beyond quickbooks: wowing your clients | five ways to get better clients | 11 kinds of wealth | 11 ways to boost billings and impress clients | how clients get underserved and accountants get underpaid
first, let’s get everyone on the same page and define influencer marketing. it’s simply getting help from someone with a large following – an influencer – to market your offerings in exchange for value or a fee. in a way, it’s like an endorsement or sponsorship. but unlike a sponsorship, which is somewhat passive, an influencer is more actively participating in the promotion of your items. you might think of influencers as paid referrals on steroids.
read more →