five ways to profit from cas

businesswoman using a tabletautomation is just a beginning.

by hitendra patil
client accounting services: the definitive success guide

if you feel offering client accounting services will bring in a lesser profit for you compared to the other services you are offering now, you may feel it is not a fit. it may be because you may have experienced others providing a lower rate, lower profitability commoditized services that you believe are actually cas offerings. if so, it is not your fault because there has been a great deal of confusion in the profession about what exactly is cas.

more: think cas isn’t for your firm? | which clients are best for cas | how much can automating bank feeds save you? | wants vs. needs: why not fill both?
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you may still feel that some of the cas components are low-profit services, but those are like essential building blocks that lead to higher value, higher priced and hence higher profit services that you can sell to the same clients. what steps can you take to make cas one of the most profitable service segments for your firm?
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think cas isn’t for your firm?

portrait of a cheerful businessman smiling at the cameraif you’re hesitating, consider these solutions.

by hitendra patil
client accounting services: the definitive success guide

why fall into the same trap that other firms have fallen into during their client accounting services journey? if you know what those traps are, you will save significant money and time in establishing your cas practice.

more: which clients are best for cas | cas is a value pitch | accountants are perfect for virtual cfo roles | raise client expectations with cas
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fortunately, the 卡塔尔世界杯常规比赛时间 cas survey identified which are the top five cas killers, for firms of different sizes, that the accounting profession has experienced.
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you train your clients, whether you mean to or not

if you schedule it, they will come. so … stop that now.

by frank stitely
the relentless cpa

as we all know, there is a definite cost involved in not training clients. let’s look at the training that’s occurring, whether you know it or not. it actually all boils down to timing.

more: train your clients before they train you | why time tracking still matters | business owners face one of three exits | make fewer mistakes, increase revenue and capacity | how small firms can win the talent wars | six ways to create a millennial-friendly firm | do you know your turnaround time?
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here is an example of my stupidity.

i met with a client who was a software company executive. he had been a client for a dozen years, and people don’t get much smarter than he is. he drove from alexandria, virginia, to chantilly, virginia, every year. the drive is 20 miles and might seem like a 30-minute trip, but in northern virginia, it’s more like an hour.
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which clients are best for cas

//m.g005e.com/2020/10/09/how-to-develop-the-cas-mindset/a baker’s dozen of questions to ask.

by hitendra patil
client accounting services: the definitive success guide

will your existing clients or prospects buy higher-priced and more services from you? if you ask them to, will they feel put off? if you do not ask, will you leave real money on the table? if you do not tell them about more services your firm is capable of providing, will they switch to another accounting firm simply because they were not aware of your other services?

more: cas is a value pitch | convince your firm of cas value | ten ways to tell a client is ready for cas | launch cas in just eight steps | who is the professional?
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pitching relevant services to clients and prospects is nearly a fine art. it is fraught with the risk of coming across as is you have only your own interest in mind. at the same time, clients and prospects may not even know that you offer such services or that they need those services. you can lose such opportunities even before you explore those with your clients/prospects.
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cas is a value pitch

two businesspeople meeting over coffeetell clients what they will lose if they decline.

by hitendra patil
client accounting services: the definitive success guide

when you pitch client accounting services to your existing clients and new prospects, your communication and messaging changes quite a lot. it is no more packages, hourly rates and standard deliverables mentioned on your website, in your emails, engagement letters and sales brochures/materials.

more: convince your firm of cas value | how much can automating bank feeds save you? | wants vs. needs: why not fill both? | get sticky with cas
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

cas is not a sales pitch to your existing clients. it is a value pitch, an upgrade pitch.
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convince your firm of cas value

three happy businesspeople looking at laptopdon’t just introduce, reinforce.

by hitendra patil
client accounting services: the definitive success guide

unless you become the “cas champion” or make someone accountable to be one, your client accounting services practice will not take off the starting blocks.

more: how much can automating bank feeds save you? | accountants are perfect for virtual cfo roles | raise client expectations with cas | the why behind your cas why
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

and the single biggest initial challenge for the cas champ is how to communicate the value of cas to the firm’s future fortune to every stakeholder – be it partners, staff, clients and prospects. for this post, i will assume that your cas champ absolutely “gets it.”
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how much can automating bank feeds save you?

would you believe 75 percent?

by hitendra patil
client accounting services: the definitive success guide

in the desktop days, write-up, bookkeeping and accounting processes were perceived more as “data-entry” work. the price clients were willing to pay for data entry put so much pressure on fees that many firms found it is not worth the hassle.

more: accountants are perfect for virtual cfo roles | ten ways to tell a client is ready for cas | wants vs. needs: why not fill both? | raise client expectations with cas | launch cas in just eight steps | get sticky with cas | the why behind your cas why | who is the professional?
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

other services such as tax preparation, financial statements preparation, etc. brought in higher per-hour dollars than write-up, bookkeeping and accounting work could. such work got more and more “outsourced” by accounting firms to bookkeeping firms, freelancer bookkeepers and “processing” firms operated by non-cpas/non-accountants.
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family business needs real advisors

can you be more than just an accountant? //m.g005e.com/2023/05/21/advisory-work-for-family-businesses/

discover today’s best strategies for advisory services
join the 10-minute survey. get the results.
launch the advisory services success survey here

by donny shimamoto, cpa, citp, cgma
center for accounting transformation

the world of accounting is more than just crunching numbers and balancing the books. for those who have chosen this profession, there is a calling to be more than just an accountant. the calling is to be a trusted advisor, to be someone who is impactful and rewarding, and to be a problem solver.

more:  the future of accounting: a vision of trust, clarity, and hopedonny shimamoto: future firm growth requires a mindshift | ai, ocr, nlp & cpas: oh my!   |  accounting nerds, unlock your super powers  | early adopters gain an edge in audit | dustin wheeler: for serious cas success, hire tech teams | csr for cpas: the missing ingredient | donny shimamoto explains how ‘agile’ applies to cpa firmsstaff retention for remote workers | why the future is in risk advisory |  ready for non-cpa “cpa” firms?
goprocpa.com exclusively for pro members. log in here or 2022世界杯足球排名 today.

one of the most meaningful transformations that accountants can bring about is with family-owned businesses. these businesses often face unique challenges that can be difficult to navigate. as trusted advisors, accountants and cpas can help provide guidance on stabilizing cash flow, transitioning the business to the next generation, and even having difficult conversations with family members who may not be equipped to run the business.

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when it comes to pricing it’s about ‘can’t afford not to’

pricing based on efforts is all wrong.

by w. michael hsu

how often do you hear from clients that you’re too expensive or xxx firm can do it cheaper? the lesson in having that conversation is that it can’t be ‘can you afford it’ it’s: “can’t afford not to.’

more w. michael hsu: seven principles to work less and achieve morehow do firm leaders learn?why your approach to cas and cfo services is wrong | your client base is global |

goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

 

the concept of “you can’t afford not to” is a popular one in the world of entrepreneurship and one that cpas, especially those pricing cas services, need to learn. it is the idea that sometimes, even if something seems costly, you cannot afford not to do it because the cost of doing nothing or doing it yourself is even greater.

this idea is often applied to outsourcing or hiring, where entrepreneurs may feel they cannot afford to hire someone else or outsource a task. however, the truth is that they cannot afford not to.

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ten ways to tell a client is ready for cas

number 10some are in the numbers. some are more subtle.

by hitendra patil
client accounting services: the definitive success guide

experience of those offering successful client accounting services shows that the fastest way to start your cas practice is to provide it to some of your existing clients. if you already have a cas practice, it is important to periodically analyze which of your clients have become a good fit for cas. it is important to note that not all of your clients will be good fits for cas.

more: wants vs. needs: why not fill both? | raise client expectations with cas | launch cas in just eight steps | get sticky with cas | the why behind your cas why | who is the professional?
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

there are some easy ways to identify which of your existing clients are cas-fit, i.e., which of your clients will benefit the most from your cas offering. and then there are some not-so-easy ways to know which are your cas-fit clients.
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wants vs. needs: why not fill both?

woman driving a sports carcas can help make it happen.

by hitendra patil
client accounting services: the definitive success guide

what some clients feel is an absolute need, other clients may feel it is not. people may need to book an uber or lyft ride, but some of them may want a premium ride.

more: raise client expectations with cas | launch cas in just eight steps | get sticky with cas | the why behind your cas why | who is the professional?
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

some of your client accounting services will be the premium ride your clients will want. for some clients, your premium services will be the need. (you want such clients.)
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raise client expectations with cas

businessman pressing virtual "automation" buttonthey see what can be automated.

by hitendra patil
client accounting services: the definitive success guide

we know that cas generally constitutes three key service segments:

  • after-the-fact financial statement preparation, i.e., “write-up,”
  • business transaction processing and
  • outsourced cfo and controller services.

more: launch cas in just eight steps | get sticky with cas | the why behind your cas why | who is the professional?
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

tax planning/tax strategy services may also become part of your cas offering if you have interest/expertise in that segment.
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use cas to focus on strategy

hitendra patil cas q-and-a logoyou’ll learn how your clients think.

by hitendra patil
client accounting services: the definitive success guide

q: how can i use client accounting services to offer more strategic advisory services to my clients?

more cas q&a: automation is key to cas | how to get clients to adopt caas tech | four steps to firm caas buy-in | clients don’t understand cas, but they know value | do i need to learn new skills to succeed in cas?
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

a: “books” are not dead animals you can take a picture of. live accounting, at least near-real-time, gives you powerful insights into your client’s business as it happens. real useful advisory emerges from (live) accounting.
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