if clients leave, do you reduce retirement benefits?

burning money dollarphotoclub_69980042.jpgwhy today 1 in 5 firms links client loss with payout reductions.

by marc rosenberg

many things have changed during the history of the cpa profession. twenty or more years ago, the majority of firms valued their goodwill at one times fees and at the same time, had a provision in their retirement plan to reduce the goodwill benefits of a retiring partner if her clients left when she exited the firm.

by contrast, today the average goodwill valuation is roughly 80 percent of fees, and only 20 percent of firms have a provision that links client loss with benefits.

let’s analyze each of these two changes. read more →

why you’ll get less from your partners in a buyout than you might by selling the whole firm

toy soldiers battle on and for dollar billshow to determine partner retirement payout terms and annual limits.

by marc rosenberg

the vast majority of firms pay retirement benefits over a 10-year period, according to our research.

more on retirement: three ways to calculate goodwill payable in partner buyouts, none of them great | eat what you kill? then maybe ‘book of business’ is for you | the multiple of compensation method, fully explained | the ins and outs of aav for goodwill | 5 points to consider when paying out goodwill | clients leaving? time to reduce retirement benefits | how to set terms and limits for goodwill payouts | 4 ways to decide how to pay out capital | partners may balk at guaranteeing retirement obligations

we occasionally see five to seven years at lower payout levels. and some firms under $10 million adopt five-year payouts for goodwill, reasoning that because five-year payouts are common for the purchase of a cpa firm, the same term should apply to their own buyouts.

but external purchases of firms are quite different than internal buyouts. read more →

three ways to calculate goodwill payable in partner buyouts, none of them great

pen, eyeglasses, calculator and magnifying glass on financial reportssome methods can damage the firm.

by marc rosenberg
retirements & buyouts

cpa firms use a number of methods to calculate the goodwill payable to a retiring partner.

here are three less commonly used.

1. ownership percentage

this method has clear detriments. firms should look at goodwill benefits as deferred compensation. both current and deferred compensation should be performance-based; ownership percentage is not performance-based and is often highly illogical.

read more →

eat what you kill? then maybe ‘book of business’ is for you

a big golden tiger looking out for any disturbance during his mealthree common and painful scenarios.

by marc rosenberg
retirements & buyouts

the book of business method of allocating goodwill benefits is most often used by “eat what you kill” firms. essentially, retiring partners “sell” their client bases back to the firm.

more on retirement: the multiple of compensation method, fully explained | the ins and outs of aav for goodwill | 5 points to consider when paying out goodwill | clients leaving? time to reduce retirement benefits | how to set terms and limits for goodwill payouts | 4 ways to decide how to pay out capital | partners may balk at guaranteeing retirement obligations

in almost all cases, the retired partner gets paid only to the extent that the firm retains her clients throughout her payout term.

the major flaw with this method is that a partner will never, ever delegate or transfer clients, for the good of the firm, to other firm members because this would lead directly to reduced retirement benefits. read more →

the multiple of compensation method, fully explained

those who aren’t rainmakers still need to have their contributions recognized.

by marc rosenbergextreme close up of female hand with pen pointing on cash flow document.
retirements & buyouts

there are numerous methods used to calculate the goodwill payable to a retiring partner.

multiple of compensation is the most common method, especially among firms with five or more partners. each partner’s retirement benefits are equal to their compensation immediately prior to retirement times a predetermined and approved multiple.

read more →

40 ways to make your cpa firm profitable

money tree growing in the middle of green meadowby marc rosenberg
retirements & buyouts

it has been said that organizations should never make profitability their goal. why? because profitability should be the result of an organization’s efforts, not its goal. create and maintain a world-class organization that satisfies the clients’ needs – and profits will result.

that’s just, may i say, poppycock.

read more →

non-equity partners have important role to play

businesspeople having a meeting over coffee sitting together at a table discussing a document, young man and two middle-aged women presentpercentage of women in partner roles is on the rise, but they’re still underutilized.

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partner positions in cpa firms are ever so slightly going increasingly to women and non-equity partners, who have some of the same authority and prestige as full partners, but don’t hold equity stakes in their firms.

more from the map survey: geography plays part in firm success | financial services up at largest firms, down at smaller ones | big firms keep getting bigger

non-equity partners are in place at 49 percent of all cpa firms with multiple partners, up from 46 percent the year before, while women hold partnership positions at 16.4 percent of firms in 2013, up from 15.6 percent, according to the current “rosenberg survey: the national map survey of cpa firm statistics.” read more →

how partner-to-staff leverage drives profits

pile of new 100 us dollars 2013 banknotesratios affect income per partner, survey shows.

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staff sizes and, more significantly, the ratio of staffers to partners are among the most significant factors in determining cpa firm profits, according to new edition of “the rosenberg survey: the national map survey of cpa firm statistics”

more from the map survey: geography plays part in firm success | financial services up at largest firms, down at smaller ones | big firms keep getting bigger

staff-to-partner ratio is the fourth leading determinant of firms’ profitability, behind fees per partner and per staff and partners’ billing rates, says the the map survey team, which is comprised of compiled by marc rosenberg, the noted industry consultant based in chicago, and the growth partnership consulting firm in st. louis. read more →

how to set terms and limits for goodwill payouts

money wrapped with chains and secured with a padlockand two considerations for the working partners.

by marc rosenberg
retirements & buyouts

the vast majority of firms pay retirement benefits over a 10-year period. we occasionally see five to seven years at lower payout levels.

some firms under $10 million adopt five-year payouts for goodwill, reasoning that because five-year payouts are common for the purchase of a cpa firm, the same term should apply to their own buyouts.

read more →

4 ways to decide how to pay out capital

businessman calculates numbershow firms decide the capital payable to a retiring partner.

by marc rosenberg
retirements & buyouts

we know there are two parts to retirement benefits:

  • capital
  • goodwill

more: how and why to hire a marketing director | marketing plans and why you need one | working business development into your day | how marketing systems produce business growth | 6 keys to developing new client prospects | protect and grow existing clients | 19 takeaways from the history of cpa firm practice development
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the issues involved in determining the capital are very few and straightforward compared with the goodwill determination, which is far more intricate and nuanced.

in fact, there are four main variables in calculating the capital. this compares to 25 variables for goodwill. read more →