accountants gear up marketing efforts in battle for new business

views from the frontlines, clockwise from top left, canales, raml, morgese, reinhard, walker

our exclusive new study shows intensifying competition for good clients.
join the survey. get the results

by 卡塔尔世界杯常规比赛时间 research
gear up for growth: the marketing trends manual for accountants

the american economy is booming, the tax code is changing, and there’s a lot of new and expanding business for tax and accounting firms to serve.

so it’s no surprise that firms are ramping up their marketing efforts to compete for the bounty that’s out there.

about 73 percent of firms are planning additional increases in their marketing efforts, according to “gear up for growth: the marketing trends manual for accountants,” conducted in collaboration with capstone marketing. barely 4% are cutting back.

the survey remains open and participants receive a special executive summary of the topline results at no charge, just for taking the survey. join the survey. get the results

read more →

should the irs go down in history?

stock image of businessman pushing a giant stack of documents isolated on white background3 reasons an agency historian would be a good idea.

by 卡塔尔世界杯常规比赛时间 research

karl marx may have been wrong about workers rising up against their capitalist overlords, but he was right in observing that much of history can be explained by economics.

more: 5 easy ways that congress could fix tax collection | 4 ways to fix irs collections | taxpayers deserve better receipts | what’s the real impact of irs audits?
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

if history and economics go hand in hand, it makes sense  that the internal revenue service, an entity through which trillions of dollars pass in a constant flow, should have an in-house historian. its policies, programs, decisions, managers, records, cases, controversies and artifacts are an important part of american and world history – but only if they survive for historical analysis.
read more →

5 easy ways that congress could fix tax collection

industrial metal number 5yeah, we said “easy” and “congress” in the same breath. we’re optimists.

by 卡塔尔世界杯常规比赛时间 research

everyone talks about fixing the irs. but where do you start?

more: 4 ways to fix irs collections | 3 ways to improve irs levies | how the irs abuses ‘math errors’
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

we’ve found five slam-dunks that congress should be able to agree on.

 

read more →

4 ways to fix irs collections

home foreclosure? put on the brakes.

by 卡塔尔世界杯常规比赛时间 research

tax assessment and collection – this is the juncture where taxpayers really get to know their favorite federal agency … or, if not favorite, the only one that touches virtually every working american.

more: 3 ways to improve irs levies | how the irs abuses ‘math errors’
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

it can be a heavy touch to a tender area, the one in the vicinity of the wallet. so it’s a touch that can always use improvement.

fortunately for taxpayers, the tax advocacy service  suggests 16 ways congress could make the assessment and collection touch a touch softer.
read more →

how to guide your firm through ‘critical periods’

illustrationtake a holistic approach.

by kayleigh padar

most firms face “critical periods” as they grow in which new challenges appear, karbon’s recent practice excellence scorecard report finds. however, with some strategies firms can prepare for these stressful times and emerge unscathed, the report shows.

more: 9 key insights for practice excellence
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

the study assessed 250 accounting firms and identified the common challenges firms are facing and how they’re conquering them.
read more →

3 ways to improve irs levies

hand drawing a rainbow-colored 3because common sense isn’t always common.

by 卡塔尔世界杯常规比赛时间 research

there’s a rumor that the pillared citadel of the internal revenue service on constitution avenue has a secret room where no one ever goes. it’s the largest room in the building, yet empty save for distant echoes in the dark. the room has a name. it’s called the room for improvement.

more: how the irs abuses ‘math errors’ | taxpayers deserve better receipts | troubles with irs private debt collection | what difference does one word make? | what’s the real impact of irs audits? | data divers profile taxpayer filing styles
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

ok, that’s an exaggeration. the irs is constantly improving, at least when congress gives it the funds to do so.

but that doesn’t mean the room isn’t there.
read more →

9 key insights for practice excellence

illustration listing key insightsbe ready for growing pains.

by kayleigh padar

karbon’s latest practice excellence scorecard report reveals nine key insights to promote success – from suggesting expert help to reminding firms to consistently update business processes.

the study has assessed 250 accounting firms so far and identified the common challenges firms are facing and the ways they’re overcoming them.

the data from the report is used in karbon’s new interactive quiz, which scores a firm compared to other firms and provides insight on what areas firms should improve on.
read more →

how the irs abuses ‘math errors’

businesswoman with headache at laptopoic fees, partial payments are counterproductive.

by 卡塔尔世界杯常规比赛时间 research

improve the internal revenue service?

yes, it is still possible.

one general area that could use some big-time tweaking is that of tax assessment and collection procedures. the national tax advocate has found no fewer than 16 ways to make the irs more fair and more efficient.

which ones would you recommend? read more →

are you ready for the new lease accounting standard?

dart stuck in bull's-eye of dartboard8 steps to take.

at the start of 2019, the implementation deadline for the financial accounting standards board’s (fasb) new lease accounting standard passed for public companies.

now, the focus – and pressure – is on privately held organizations, which must adopt the requirement by 2020.

and new research suggests that many of these firms may find themselves scrambling to meet the deadline for compliance.
read more →

the #1 problem: staffing, staffing, staffing

client

smallest firms plagued most by growing tax complexity. 

via aicpa

staff recruitment remains the top issue for most cpa firms, while growing tax complexity and risk management regarding privacy and data security are rising challenges, new research by the aicpa shows.

today’s best talent, career, and growth strategies
join the survey: get the answers.

“finding qualified staff” is the no. 1 issue for every firm-size segment except sole practitioners, according to the 2019 pcps cpa firm top issues survey, matching the topline results from the last survey two years ago.

read more →

recession-proofing your business

source: aicpa

accountants in industry and in practice are taking a dimmer view of the economic and business outlook

by 卡塔尔世界杯常规比赛时间 research

recession-proofing your practice:
join the survey. get the results.

new 卡塔尔世界杯常规比赛时间 soundings show concerns are building among both public and corporate accountants about the outlook for both the u.s. and global economies.

read more →