today’s bissett bullet: “debt leverage is a very risky business, especially for smaller firms. i appreciate that it’s not always avoidable, but proactively planning and saving for a rainy day is a far better strategy.”
by martin bissett
in an ideal world, if the unexpected occurs and you need to draw on an emergency fund, you turn to your cash reserves, the money you have saved to allow you to continue drawing from your business in the event of a temporary shortfall in income. when the covid-19 pandemic hit in 2020, those businesses with a three- to six-month reserve saved for a rainy day found that it didn’t rain quite so hard as it might have done.
the lesson? be financially wise. treat the funds in your business as sacred and plan for the unknown. you will sail through whatever emergencies come your way without accumulating debt to repay.
today’s to-do:
how much can you reasonably afford to save each month to build your rainy day fund? plan to start doing so immediately.
see more bissett bullets here
grow your firm in daily bite-sized steps on a budget
- do you want to grow your firm into the practice you want?
- are you suffering from overwhelm and don’t know where to start?
- do you need proven and practical advice but time and resource is in short supply?
- do you need a daily dose of insight that’s easy to implement to help grow your firm in bite-sized chunks that fits into your budget?
introducing never mind the bullets
introducing “never mind the bullets,” an easy digital digest of the book of the same name written by martin bissett, bringing you 366 days of motivation and insight for growing your firm the proven way.
what’s included in “never mind the bullets” digital?
with a “to do” for each day of the year, the topics covered by martin’s daily teachings are:
- proof creating
- proactivity mindset
- pipeline building
- pricing process
- progress making
- profitability increase
- personal brand establishing
- purpose articulation
for 366 days, you will receive a daily email with an insight that comes with an in-depth explanation and an immediately implementable “to do” for every day of the year.
in addition to the “never mind the bullets” daily email, you will receive the following:
- a monthly digest email that will give you tips for your practice and accounting practice insights and
- bonus video content to take a deeper dive into a range of topics, including pricing, pipeline and practice growth
what you will learn
you will learn how to quickly increase your credibility in the marketplace, get clarity on your message, build your pipeline, construct your marketing program, become confident in your pricing and learn from the mistakes and successes taken from martin’s 25-year career working with over 1800 accounting firms from around the world.
one price, all the content: choose the monthly or annual plan
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