firms revisit old initiatives with fresh eyes.
by art kuesel
the rosenberg survey: national study of cpa firm statistics
business development investment continues to increase for growth-minded firms. there’s significant demand for traditional business development training and coaching for individuals at all levels.
more from the map survey: 2019: doing more with less | 2019: the biggest tech changes yet | 2019: three new trends to watch | 2019: client service moves to fore | 2019: shifts in hiring & office space | 2019: firms grapple with change
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a handful of firms are pursuing non-traditional business development efforts such as converting a client service professional (partner, manager or supervisor) to part-time or even full-time business development.
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